2020
COOK A.I.

Cook A.I. is the new electronic cook’s nose concept feature for consumer oven. It allows the users to know if the food is getting cooked perfectly by utilizing air quality monitoring sensors.

DESIGNER
Samsung Strategy and Innovation Center
Andy Park

ROLE
A rapid ideation process rooted in research and proof of concept, enabling quick exploration and refinement of innovative design proposals.

Prototype sensors being tested with conventional oven and toasters.

2020
HEARO

HearO is an adaptive, context-based audio control technology that offers True Noise CancellationTM by recognizing situations to automatically adjusting the audio setting, while giving users effortless control to accept or reject alerts from the outside world.

DESIGNER
Samsung Strategy and Innovation Center
Andy Park

ROLE
A rapid ideation process rooted in research and proof of concept, enabling quick exploration and refinement of innovative design proposals.

Most noise-canceling headphones block all sounds, including important ones for safety and social interaction.

While some offer ANC modes, they require manual app control. HearO uses AI-driven detection and intuitive gesture commands to minimize false positives, allowing users to seamlessly manage essential external alerts.

Natural gesture commends for easier and faster control of the sound content without pulling out a phone or using hands.

HearO can be attached to many surfaces of the headphones.

2019
VOYAGER

Voyager is a smart IoT hub that alerts users to notifications and maintenance needs for connected devices. Its levitating top and illuminated signals make alerts visible from a distance, offering a seamless smart home experience.

CLIENT (INTERNAL)
SEA (Samsung Electronics America) Customer Service

DESIGNER
Samsung Strategy and Innovation Center
Andy Park

ROLE
A long term future design proposal rooted in research and proof of concept for SEA Customer Care

Example of how Voyager notify user.

Beyond customer care services, Voyager simplifies secure data transfers between devices. With built-in Knox security, it safeguards user data, ensuring a seamless and protected transition to new devices.

Example of early prototype making of the system architecture and levitation.

Stage of patenting the system architecture and design.

2019
SAM (Smart Assistant with Mobility)

SAM is an innovative voice assistant bot designed to provide seamless, hands-free assistance throughout your home. Combining Vision, Sound, and Navigation, SAM autonomously follows you, responding to your needs as you move through indoor spaces. With its advanced technology, SAM offers a truly interactive and personalized experience, available whenever and wherever you need it.

DESIGNER
Samsung Strategy and Innovation Center
Andy Park

ROLE
Designing a mid term design proposal for 2025 vision

User can attach different kit on top of the speaker unit anytime they need something else. Simply lift and take out the previous kit and drop in a new one.

Example of a projector add-on for entertainment purpose.

To extend SAM's capabilities, we introduced a drone add-on for advanced home security. While SAM is highly mobile, it faces limitations in multi-story homes.

To overcome this, we designed a system where SAM can deploy a drone to act as a second eye, monitoring upper levels when suspicious activity is detected on higher floors.

This seamless integration ensures complete security coverage, giving homeowners peace of mind no matter where they are in their home.

2019
MOVEMORE

A smart IoT device and companion app that reminds and motivates cubical workers to move and exercise more in order to relieve and prevent common cubicle health risks including bad posture, muscle pain, headaches, and more.

DESIGNER
Samsung Strategy and Innovation Center
Andy Park

ROLE
A rapid ideation process rooted in research and proof of concept, enabling quick exploration and refinement of innovative design proposals.

2019
OFFLINE CRYPTO WALLET CARD

The Offline Crypto Wallet is a hardware device designed to facilitate cryptocurrency transactions in remote locations with limited internet access. It provides the security and advantages of digital currencies over traditional cash, enabling trustless exchanges without the need for online connectivity. Perfect for areas with poor or no internet, it ensures secure and efficient value transfer in even the most isolated environments.

DESIGNER
Samsung Strategy and Innovation Center
Andy Park

ROLE
A rapid ideation process rooted in research and proof of concept, enabling quick exploration and refinement of innovative design proposals.

Proof of Concept which Paris SAIL (Samsung Artificial Intelligence Lab) have created. Demonstration of using NFC (Near Field Communication) to send/pay, receive, and withdraw cryptocurrencies offline from using mobile wallet or crypto-card to crypto-card without worrying about the security and internet connectivity.

2017
IoT MODULE DEMO
APP NOTES WALL

After the ARTIK module showcase at the IoT World conference (Below thread), ARTIK was invited to showcase its IoT capabilities at the Samsung Developer Conference. I got to help them with designing the wall consisting of App Notes (App Note is a guide information on how to use certain capabilities of a technology).

DESIGNER
Samsung Strategy and Innovation Center
Andy Park
Long Jiang

ROLE
Design and create lively booth at Samsung Developer Conference to promote ARTIK capabilities and IoT platform modules

App note is a step by step guidance on how to control IoT services.

Since there are a lot of capable features within Samsung’s ARTIK module and customers are not fully capable of utilizing them right away, ATIK created guidebook for each of the features.

Graphic Plan(GP) on how we wanted to display the app notes.

Every individual hex boxes are installed with LED lights so when a person click on a specific app note on the tablet for more information, that specific hex box will light up.

We wanted to test if this works as it was planned and also wanted to see if it will bring us the attention we intended. So I had to handmade each and every hex boxes (used for the final presentation too) and worked with the engineers to make a proof of concept.

After we finished the proof of concept, we worked with an exhibition vendor to specify the wall and to be created for the Samsung Developer Conference.

Showcasing at the Samsung Developer Conference 2017

Handmade display cases for ARTIK modules

2017
INDUSTRIAL IoT DEMO
@IoT WORLD

For the IoT World Conference, the ARTIK platform team aimed to showcase its impact on industrial applications through predictive analytics. A windmill was chosen as a demonstration model, illustrating ARTIK’s ability to monitor performance and anticipate maintenance needs. This project was one of the crafty and hands-on demonstrations I’ve developed, effectively highlighting ARTIK’s real-world potential in industrial IoT.

DESIGNER / LANDSCAPER 😅
Samsung Strategy and Innovation Center / ARTIK
Andy Park

ROLE
Designed and executed a live IoT demonstration showcasing ARTIK’s predictive analytics for industrial applications at the IoT World Conference.

Landscapes were handcrafted and windmills were bought and built from landscape figures. It was combined showcase with the Babble project (See below thread).

2017
ARTIK IoT MODULE DEMO ENCLOSURE

After the redesign of the ARTIK module package design, ARTIK showcased their modules at the IoT World conference. I got to help them with designing the enclosure to showcase their demonstrations and use cases.

DESIGNER
Samsung Strategy and Innovation Center / ARTIK
Tao Chang
Andy Park

ROLE
Designed and executed a live IoT demonstration showcasing ARTIK’s predictive analytics for industrial applications at the IoT World Conference.

These are the final outcomes of the enclosure. The case was intended to display the developer kit modules in a nice way by hiding additional components attached to it.

Mid stage of exploring graphic options for the enclosure

Simple GP handed off to the prototyping vendor

Fully built enclosures

2016
ARTIK IoT MODULE PACKAGE DESIGN

As ID8 design team was a close collaborator to SAMSUNG ARTIK, we were able to redesign the packaging for their new line up of IoT Platforms.

DESIGNER
Samsung Strategy and Innovation Center / ARTIK
Kenny Chiu
Andy Park

ROLE
Package redesign with faceted graphic patterns

Reference of the modules that needed repackaging

Maintained the hexagonal shape to align with the ARTIK logo while introducing faceted details for a more dynamic and agile look, adding excitement to the overall design.

Left example is the key inspiration to the facetted graphic created on the right. And it was implemented onto the flat walls of the packaging design to make it look more 3 dimensional.

Mid check point for the directions

Final module packaging design

Packaging for developer kit.

Early paper prototype of the developer kit. It was done to understand the inside space and packaging strategy for the components.

Finalized developer kit packaging

GP (Graphic Plan) and Packaging label submission.

Final ARTIK developer kit packaging set of ARTIK 0, 5, and 7

2016
ROSETTA

Technology should simplify everyday tasks, adapting to our environments for greater convenience. Rosetta, a collaboration between Schneider Electric and Samsung, integrates ARTIK IoT hardware and cloud platform to enable seamless control of Schneider Electric’s dimmer switches and smart home devices, enhancing the way users interact with their homes.

DESIGNER
Samsung Strategy and Innovation Center / ARTIK
Tao Chang
Andy Park

ROLE
Responsible for design and CMF

Powered by the ARTIK gateway module, Rosetta connects Schneider Electric’s dimmer switches to the cloud, enabling remote light control from anywhere via a mobile app—whether at home or away.

Rosetta was a 3 week quick turn-around reference project. Rosetta CMF consist of being placed in a living room and should be something like a home-good accessory or a prop, not distracting the environment too much yet you see when you need to.